COURSE TITLE: MAGAZINE EDITING AND PRODUCTION
COURSE CODE: MAC 223
DEPARTMENT: MASS COMMUNICATION
LEVEL: NATIONAL DIPLOMA TWO (ND II) EVENING
QUESTION
Examine the historical development of magazine all
over the world with a special focus on Nigeria with references.
ANSWER
The earliest example of magazines who ‘Erbauliche
Monaths unterredungen which was launched in 1663 in Germany’ It was
a literary and philosophy magazine. The gentleman’s magazines first
published in 1731, in London are considered to have been the first general
interest magazine. Edward Cave, who edited the gentleman’s magazine
under the pens name ‘Silvanus Urban’, was the first to use the term
‘magazine’ on the analogy of a military storehouse of varied
material, ultimately derived from the Arabic ‘MAKHAZIN’ (storehouse)
by way of the French language.
The oldest consumer magazine still in print is ‘The
Scots magazine, which was first published in 1739, through multiple
changes in ownership and gaps in publication totaling over 90 years
waken that claim. Liyold’s England coffee shop in 1734, it is still
published as a daily business newspaper.
According to statistics from the end of 2013, subscription
levels for 22 of the top 25 magazines defined from 2012 to 2015 with
just Time, Glamour and ESPN the Magazine gaining numbers.
Historical development of magazine special focus on Nigeria with references.
In past years, Magazine Publication in Nigeria used
to place emphasis of the information they were distributing, not necessarily
the aesthetic quality, from the mid-80’s to 90’s, magazines publication
could sometimes be difficult to produce due to the unavailability of
advanced computer technology. At that time in Nigeria was news magazines
like TSM (The Sunday magazine) published by the late May Ellen, News
watch by the late Dele Giwa, and tell which was started by a group of
people from News watch. Also popular in the late 80’s and the early
90’s were some soft sell magazines like Prime people and the Lifestyle
true strong magazines such as Hints and Hearts, which were published
by Dr kachikwu and chief Godwin respectively.
Not all these magazines were industry-based , but
rather careered to many demographics. For instance, Prime people appealed
largely to woman because of its report on people of high society.
Of all the magazines that were published them, only
a handful are still in circulation such as tell, News watch and hints.
These Magazines have some turbulences in form of Government oppression
(as in the cases of Tell and News watch) Economic downturn and challenges
of then-emerging digital technology but they still stayed true to their
cases.
REFERENCES.
NAME: ADESINA RUKAYAT
ReplyDeleteMATRIC NO: 13/30/0918
TOPIC: EXAMINE THE HISTORICAL DEVELOPMENT OF MAGAZINE IN THE WORLD WITH SPECIAL FOCUS ON NIGERIA SCENE
ANSWER
Magazines published throughout the world find their way onto our major city newsstand racks and bookstores, or they come through the mail for the subscription price. In ethnic communities, the presence of foreign periodicals is greater than in other communities. These magazines bring a new voice to our culture, a new way of looking at similar issues. So how do American scholars use these periodicals in their research? The purpose of this paper is to survey the literature as to the types of methodology used in magazine research, offer some insights as to relative theory or methodologies magazine research can use, and suggest a direction for future magazine research.
Historically, there have been two approaches to the study of magazines: one approach defines magazines in terms of form as physical commodities, and the second approach defines magazines as vehicles for ideas, understanding, and reader service. The first approach is often found in our trade publications, the second is found among our scholars, for the latter often view magazines as agents of socialization and as media for dissemination of popular culture. If then magazines are seen as reflective of culture, studies should also mirror that culture. What may be logically presumed is not what my survey of the literature indicates. On the contrary, my survey suggests that these studies do not provide scholarly information on magazines that is consistent with current norms of our culture. The question then is what types of studies have been performed using international magazines, and what, if any, are their importance to advancing scholarship in magazine research.
A limited number of studies have been performed on magazines published outside the United States, and few are accessible to American scholars. This paper will attempt to first describe some of these research studies and their methodologies. Thirty-four studies have been surveyed as representative of world-wide studies during the period 1980-1993. The parameters of the survey are as follows: only studies using periodicals published outside the U.S. are included, with the exception of comparative studies that also include U.S. magazines; dates investigated were 1980 to present; sources of inquiry began with the _Social Science Index_, _Humanities Index, Communications Abstracts Journalism Abstracts, Carl Uncover, MLA Index, ERIC,
Dissertations Abstracts, Paine and Paine's _Magazines: A Bibliography for Their Analysis, with Annotations and Study Guide_; and no studies are included that use U.S. magazines covering foreign events, people, or issues.
Second, the paper reviews articles I found to be important in discussing international magazines. These articles, I would argue, come closer to the norms of scholarship that currently operate in our culture. Third, I offer some suggestions of types of studies that could be performed and why.